Five Qualities Critical to Entrpreneurial Start-up

by Martin Zwilling

1)     Insight to find a problem with real pain that has a large and growing set of potential customers with money.

2)     Ability to create a sustainable competitive solution to the above problem.

3)     Passion and drive to make the business work operationally.

4)     Leadership to build the team and keep them motivated and productive.

5)     Financial acumen to understand funding requirements, cash flow, and marketing.