By Gary Cohen
on July 19th, 2012
Put Facebook to Work
You may not care about how closely tied others’ personal and work lives have become. You may not judge others’ personal choices. But you can’t control how others may judge you. Whether you like it or not, people are going to judge you based upon your public Facebook page. You are out there and exposed. In the future, you may be even more exposed, since Facebook’s privacy practices are ever-changing.
The content of your Facebook posts will be judged by others and so will be the quantity. Too much posting suggests that you’re avoiding work. How might others interpret your posts and the frequency of your posts?
Your Facebook page should represent you and your brand well. Does it?
Make Facebook work for you. Clean up your page so that others want to work with you (not feel like they know too much information about your personal life), and use Facebook to network. Here are two sources that are helpful for Facebook beginners: one from American Majority and another from Squidoo. And here’s one that will help you turn Facebook into an effective networking tool.
Career Move Mindset (Part 1)
Three Steps to Discover Your Values (Part 2)
Discover Your Strengths (Part 3)
Assess Your Leadership Style (Part 4)
Discover Your Hedgehog (Part 5)
Activate Your Goal (Part 6)
Resume Recommendations (Part 7)
Creating a Personal Marketing Plan (Part
An Avatar Is Worth a 1,000 Words (Part 9)
Resumes & the Art of Storytelling (Part 10)
Work to Do Before You Network (Part 11)
Boost Your Savvy via LinkedIn (Part 12)
Increase Your Klout Score (Part 14)
4 Informational Interviewing Tips (Part 15)
Create a Personal Brand (Part 16)
4 Ways to Improve Your References (Part 17)
4 Tips for Working with Search Firms (Part 18)
About the Author
Gary Cohen is a highly-skilled Executive Coach, Leadership Author, Trainer, and International Keynote Speaker. His clients range from entrepreneurial CEOs of the nation’s fastest-growing companies to executives of global 100 companies. He differentiates himself from traditional (psycho/therapeutic) executive coaches by bringing a vast amount of business experience as a former Founder / President of one the Nation’s Fastest growing companies. He is the author of Just Ask Leadership: Why Great Managers Always Ask the Right Questions (McGraw Hill). Gary B. Cohen Full Bio