John LeTourneau

Executive Coach

The track for John's career has a sound foundation rooted deeply in the retail grocery industry. With a background that draws from an entrepreneurial spirit and the ability to model successful markets in an ever increasingly consolidating and competitive industry, John has operated his own business for fifteen years. An excellent example of adapting to an ever-changing environment comes from the success and contribution to the grocery company in the creation of a catering company. LeTourneau's CATERING was created as a parallel company to the grocery business and played a significant role in sustaining the long-term viability of the company as a whole.

In addition to creating successful business pathways in the grocery industry, John has had to opportunity to build from his roots in retail and strengthen his knowledge base by serving in a marketing role with a Fortune 200 consumer products company. Wyeth is a multi billion-dollar company that markets such familiar brands as Advil, Dimetapp and Centrum. John understands the challenges involved and how to create opportunities from these challenges when representing the Wyeth brands with companies like SUPERVALU Stores Inc., CUB Foods, Snyder Drug and retail partners such as Target, Wal-Mart, K-mart, just to name a few. While representing these brands John was responsible for increasing the market share of the Advil brand to a national high in the Minneapolis market. As a result of these achievements and his ability to understand retail operations as they relate to products and supply chain logistics John became a member of Wyeth's circle of excellence and was recognized as marketing representative of the year. Top achievement honors in leadership among a team of four hundred.

Since successfully selling his retail grocery business in 2004 John has formed a marketing and development consulting company called Market Forward. Market Forward allows John to continue to feed his entrepreneurial appetite while adding tremendous value to the businesses he works with. Market Forward engineers solutions for clients in many ways. Some of these include: business development planning, employee training, sales strategies, product marketing, cash management, image marketing, staff development, employee retention, succession planning, inventory management, and budgeting. Combining the almost thirty years of experiences and the ability to view opportunities from an elevation John consistently generates results with the companies in his client base. Crest View Seniors Communities has allowed John to take an active role in marketing a 20 million dollar expansion to their operation. The Anoka Technical College has called on John to participate in the process to establish bridges and create pathways for students and employers in the extended service areas of the college.

John has a BS degree in Management and Finance from the College of Business at St. Cloud State University. Professional association affiliations include presentation on industry trends to Food Marketing Institute, The National Grocers Association, and The General Merchandise Council at each of their national and regional meetings. Active membership with Minnesota Grocers Association, civic organizations including Rotary, Lions, and Anoka Area Chamber of Commerce were John served on the board of directors and as chairman of the board. John is currently president elect for the Ramsey Rotary term to serve in 2008 and 2009. Also, serving as a public appointed commission member of the Economic Development Authority of the City of Ramsey. John is married to Patti for twenty years and has two boys, Miles and Mitchell.

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